ADVERTISING CHANNELS09 / 10
Influencers & Celebrities
A voice your audience trusts, introducing your brand in their own words.
The channel in your plan
Ten channels, one plan, one team executing.
- 01
When to choose it
When a new brand needs trust fast, when you need to reach a specific segment, or content that feels authentic rather than like an ad.
- 02
What we do
Choosing influencers by their real audience, not follower count alone, shaping the message and brief, and running the campaign from agreement to publication.
- 03
How it is measured
With reach and engagement per influencer, dedicated links and codes for each, and comparing cost to result to choose who to work with again.
Common formats on this channel
- Sponsored posts and stories
- Product reviews
- Event appearances
- Long-form YouTube content
- Trackable discount codes
Other channels